The New E3: Sooooo Awesome?
Without getting involved in the absolute news/mess story of the year that is the new E3, I’d like to take this time to have a little fireside chat with you dear reader – please pour yourself a cup of coco and indulge.
What I’ll miss about the massive insanity that was the old E3 were those moments that seemed so against what the show is thought to be about. It’s the things you’ll never see on G4’s expansive product demo coverage.
Down in the bowels of Kentia Hall – the land of misfit toys at E3 – I saw the poster you see to your right. Awesome: The Game, with one woman holding a beer, the other holding a gun and then almost as if it were speaking to me the unicorn and awesome spelled out in rainbow. I was in a rush, so I snapped a picture, and ran to my Guitar Hero appointment.
The poster also spoke to me because for any journalist covering the event you will hear developers say over and over again how “awesome” their game is going to be. It became a joke between a bunch of us that whenever we knew something was going to be completely lame we would say, “How awesome is it going to be?”
“Soooooo, AWESOME!”
Anyway, when I got home and posted the picture, which I’d completely forgotten about having taken, I got this letter:
“Hey everyone – proud to say that I’m the artist who created the Awesome poster!... Also proud to say I’m a gay game artist – got my Gaymer sweatshirt and everything. Awesome: The Game is a tiny pet project that our studio is working on; we put the poster up on our dummy booth in Kentia Hall. At our real booth we were displaying our main title “Alliance: The Silent War.” If anyone would like to check it out, head to www.alliancethegame.com! Enjoy! Love that unicorn. Note the rainbow horn.”
What I do hope for is that the new E3 leaves some space for the little guys. If for no other reason than Kentia Hall was the comic relief to all the super-slick on-message presentations going on upstairs. The E3 we all knew is over, for better or worse, but please don’t let it turn into hotel meetings and being strapped down like in “A Clockwork Orange.” Because how awesome would an E3 like that be? Soooooooo, AWESOME!
Alexander
Posted to on 8 August 2006
Other stuff like this: Awesome, E3, Kentia Hall
