Guitar Hero: Coming To A Slurpee Near You
The advertising execs over at Activision have really been working hard lately, now not only do we have the embedded widget, Guitar Hero (more specifically, Guitar Hero: Aerosmith Edition), is being cross promoted on Slurpees.
In an online contest at www.slurpee.com, visitors can enter codes found on specially marked 22-ounce Guitar Hero-branded Slurpee cups for a chance to win a copy of the new Guitar Hero: Aerosmith videogame, Xbox 360® videogame and entertainment system from Microsoft, or Microsoft Points to purchase content from Xbox LIVE® Marketplace. One copy of the new Guitar Hero: Aerosmith game will be awarded every hour throughout the month of May, for a total of 744 games. In addition, 10 lucky winners each will receive a prize package that includes an Xbox 360 console along with a copy of Guitar Hero: Aerosmith. Finally, more than 711,000 Microsoft Points will be awarded.
I love the idea of winning stuff for buying my favorite semi-frozen flavor water, but apparently the codes are on the bottom of the cups. So what's to stop people just writing down the codes and not buying? Not to mention, you can apparently play once per day, free, by using the code 'SLURPEE ' at Slurpee.com Still, It'd be fun to win some more Microsoft Points. Which flavor will you get?
Slurpee® Rocks the Store with Guitar Hero [Business Wire]
[via: Joystiq]
Sgt. Sausagepants
Posted to Music, Video Games on 6 May 2008
· Comments (2)
Other stuff like this: 7-11, Guitar Hero, Marketing, slurpee
I think I actually feel more drawn to Rock Band because its the less-marketed one of the two. It seems like the more cool, indie rhythm game.
Maybe it's because I didn't play GH3, but were Judy's... uh... "Backup Singers" always that prominent?