Dawdle.com, the gamer's online marketplace, officially launches today with a new website and four partnerships to make it "moronically easy" for gamers to buy and sell video games, systems, and accessories online. Launched in beta in November 2007, Dawdle has seen massive interest in its platform from both buyers and sellers and is the leading marketplace dedicated to the gaming community.

Dawdle.com provides unique tools to buyers and sellers, using its proprietary database of games and gear to allow all sellers, both professional and consumer, to list items on its site in a matter of seconds. Dawdle has no listing fees and processes all payments on the seller's behalf, eliminating all risk of listing on the Dawdle site. When items sell, Dawdle uses direct deposit to place the seller's proceeds directly in his or her checking account, eliminating the need to use PayPal or other payment methods.

"We've spent a lot of time listening to the needs of buyers and sellers," said Sachin Agarwal, co-founder and CEO of Dawdle. "They've universally been clamoring for an online solution that was safe and easy to use, without the hassles of image management, hunting down payment, or juggling the risks of other marketplace platforms. Dawdle.com meets that vision of a 'moronically easy' place to buy and sell games and gear online, finally providing gamers a true alternative to GameStop."

Dawdle also uniquely allows interested buyers to place Standing Offers for the items they want. For example, if a buyer is interested in purchasing a Nintendo Wii this holiday season for no more than $300, he or she can enter a Standing Offer into the Dawdle system to automatically purchase a Wii when one is listed for sale at or below the specified $300 maximum offer price. This technology allows professional sellers to purchase product for resale in the same manner as they handle "trade ins" for their walk-in traffic and allows savvy consumers to get great bargains.

As part of its commitment to the independent retailer, Dawdle.com also announces partnerships with ExtremePOS and Wolf Track Software, the leading providers of point of sale software to independent gaming retail stores. These partnerships mark the first time ever, in any vertical, that an online marketplace has partnered with in-store point of sale system providers to allow retailers to list product for sale online from within the point of sale software itself. With one click, retailers can list all of their in-store inventory on Dawdle with no listing fees and no risk. ExtremePOS will be fully integrated with Dawdle by the end of the calendar year and Wolf Track Software already is integrated with Dawdle and has a number of live beta sites.

"Extreme Point of Sale, Inc. is very excited about the opportunity to create an interface to Dawdle.com," said Tom Kent, President of Extreme Point of Sale, Inc. "Our main focus has always been to provide the independent retailer a way to compete against the mass merchandiser. This joint effort between Dawdle and ExtremePOS will only further that ideal by offering the video game retailer a way to manage their 'brick and mortar' store with their online business."

"Wolf Track is excited to be part of this new relationship as it validates and expands our 'Software As A Service' vision," said Preston VanHanken, President of Wolf Track Software. "With this new Dawdle connection, our customers are able to leverage the power of the Internet into a 24/7 sales partner."

Dawdle.com also announces its partnership with FillZ, Inc. to provide online-only sellers access to its dedicated gaming marketplace through FillZ's multi-channel inventory management solution, which will be live by the end of the calendar year. "It has become clear that sellers are looking for additional platforms to sell their games," said Shaun Jamieson, President of FillZ. "That is where Dawdle comes in. I feel they are a great fit for our sellers. In fact, Dawdle is the next new marketplace we plan to offer our customers through FillZ. Timing-wise, now is the perfect time to add a new video game platform."

Lastly, Dawdle.com announces its partnership with BRE Software to provide price guidance to sellers. Again, for the first time in any marketplace, in any vertical, the marketplace platform itself will make selling price recommendations to sellers, allowing them to get full value for their items without any guesswork. "We're proud to be partnering with Dawdle, the leading gaming marketplace," said Brad Roltgen, President of BRE Software. "BRE Software has long provided the premier price guide to independent video game retailers nationwide, but this is the first time that consumers will have a simple price based on our extensive data. Providing price guidance on the Dawdle platform will allow consumers to have confidence that they will get a full and fair price for their items."

Dawdle.com has free shipping on all purchases and all taxes are included in the purchase price, so the price you see is the price you pay. Dawdle.com has no listing fees, no buyer fees, no per-transaction fees, or any other fees. Dawdle charges a commission of 11.99%, which includes all payment processing fees, only when an item sells. These fees are lower than that of other online marketplaces, such as eBay, Amazon.com, or Half.com. In addition, buyers and sellers realize significantly more value than they do for used items at large chains such as GameStop.