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Rockstar Wants You To Grow A Mustache For Men's Health

movembermustache.jpg

Rockstar Games has become a major sponsor of Movember, a month-long paean to the mustache that also benefits awareness of specific men's health issues, primarily prostate cancer. As part of the campaign, the company is offering a bit of immortality - a virtual spot in the upcoming Red Dead Redemption - to the person who manages to grow a winning mustache by the end of the month.

Interested parties must first register at the Movember website, then enter their email address and "mo #" at the Rockstar site. Next, friends and family can sponsor you from peach fuzz to soup strainer and help you raise money for the cause, and lastly just send a picture of the results in at the end of the month to be considered for the spot in the game. They don't seem to have any specific criteria, so I'm sure you follically challenged individuals can come up with some creative ways to get yourself noticed. The official rules are here, so read them over before you commit.

I'm pretty satisfied with the facial hair I have now, thanks, so I'll probably sit this one out. Now if the company ever has a "completely let yourself go to pot" contest to promote Max Payne 3, I'm so there.

The Red Dead Redemption Movember Event [Rockstar]
[via: Joystiq]

1 Comments

thepickupbear said:

Dang, I was already not going to shave for Novembeard, but Movember can put me in a game? Hmm, tough choosing.

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